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Opportunity Type: Reference Laboratory
Opportunity Overview: This isn’t your typical Pharmacogenetics platform. Our PGx partner offers a dynamic report that offers suggested medication doses that are based on the patient’s genetic profile. A typical PGx report is 40 pages long and is static in nature. This report offers a real-time risk of the patient’s drug regimen allowing the provider to model alternative medication plans to prevent potential adverse drug reactions. You haven’t sold Pharmacogenetics appropriately until you’ve seen this platform.
Specialties: All Specialties
This vendor pays a marketing services fee per the new EKRA legislation.
They use a sales portal that is directly tied to their clearinghouse so you have total transparency on utilization, specimen issues, and reimbursements.
STATES OF BUSINESS
All states but NY.
This product is a laboratory diagnostic tool so there is no revenue for the physicians.
Based on a patient’s DNA makeup, drug metabolism could present with certain complications. This vendor’s report is dynamic and allows the provider to adjust alternatives real-time in order to minimize risk.
The sales and clinic support from this vendor is on point! They have dedicated staff who help manage the clinics themselves which takes some of the load off of the representative.
Full training courses on the technology and selling techniques behind this product are offered through the Engage App.